The new rum is expected to be hitting the Jamaican market very soon and will also be launching in other Caribbean territories including Trinidad.
This will mark the second time that Vybz Kartel will be going into the rum business. Back in 2011 the former Portmore Empire head and former business partner
He formerly owned Street Vybz Rum but that was shut down after he and his former business partner Corey Todd fell out in 2011.
Kartel is currently serving a life sentence for murder and has appealed the conviction.